CSR und Organisationsentwicklung: Die Rolle des Qualitäts- by Brunhilde Schram,René Schmidpeter

By Brunhilde Schram,René Schmidpeter

Dieses Buch verbindet bestehende Konzepte, cutting edge Managementansätze und top Practices aus der Unternehmensrealität und zeigt wie CSR als strategischer Ansatz in der Organisationsentwicklung (OE) genutzt werden kann. Fragen nach der Resilienz, der gesellschaftlichen Verantwortung sowie der nachhaltigen Entwicklung einer enterprise stehen im Mittelpunkt der organisationstheoretischen Diskussion. Ressourcenknappheit, Klimawandel, Demografie und Finanzkrise stellen Unternehmen nicht nur vor große Herausforderungen, sondern sind zugleich eine unternehmerische likelihood, das eigene Geschäftsmodell neu zu denken bzw. weiterzuentwickeln. Damit lädt dieser Band ein, aktuelle gesellschaftliche Herausforderungen durch nachhaltige Organisationsentwicklung zu lösen.

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